This is where McCain should type his thoughts, what's going on recently as well as where he's going and his recent aspirations.
Of course, all of this should be written honestly by him, not a manager or speech writer, although I'm sure it should go through their hands...
Just to make sure that it doesn't have some hair-brained material that would be detrimental to his campaign or something offensive that might make him contradict himself or something along those lines..