We offer a comprehensive package including performance projections,
script development, data management and reporting and follow-up
services. Our weekly and daily reports track contacts, success percent,
average gift, total revenue, credit card, dollars per hour and other
vital statistics.
Script and Briefing
After an in-depth client interview, Empower develops a concise, conversational
script and a calling strategy. Detailed information packets are assembled
to background our callers about programs, objectives and news and
issues relevant to the campaign. Callers are continually updated during
a campaign about new developments. All campaigns begin with an intensive
briefing between client and phoners either in-person or on the phone.
Compelling Raps
Empower "raps" are spoken, not read in the canned style of most
solicitations. Empower callers - veteran activists from Berkeley
and the Bay Area - are trusted to think and talk on their feet.
They are comfortable with a wide range of social, political and
cultural issues.
Staff Continuity
More than ninety percent of Empower callers have been on board two
years or more; several for four and five years.
Performance Projections
Empower compiles performance projections showing costs, revenue
and net dollars for prospective campaigns. We extend a "net revenue"
guarantee for renewals and appeals; break-even for lapsed campaigns.
Every campaign is conducted as a "test" to monitor performance during
the first 20 hours.
Costs and Data Services
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Empower General Manager
Steve Yaver running the calling center
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Empower is zealous about holding down costs. We do without top-heavy
management, high overhead, and costly telecommunications systems.
Our hourly billing rate is affordable and we provide free extra
services like telematching and list management and update services.
We routinely facilitate exchanges among our clients and can also
assist with obtaining lists from other sources.
