 |
Establishing, Revitalizing,
Turning-around, Optimizing, Fine-Tuning; what do
these words have in common?
"Change" and
a need for "Action"
!
Any of these words put in
connection with (international) sales addresses a
crucial corporate endeavor. The outcome of the effort is
of major importance; it has a key impact on various
departments and company resources. Getting it right is
imperative!
Each word
brings “change and action”. “Establishing” indicates
growth; “Revitalizing and Turning-around” indicate a
need to change from a downturn; “Optimizing and
Fine-Tuning” indicate adjustment.
Change
requires knowledge! Without the knowledge and
expertise success becomes a struggle.
Evidently the highest level is required
throughout the Analyzing, Strategizing and Initial
implementation stages. With the right processes and
strategies in place, the secondary stages require
another combination of skills and knowledge. Most
frequently secondary stage
knowledge and skills level
are largely available within the
organization.
What does
this mean? It simply means that, throughout the initial
stages, a high level (in general expressed in an
elevated salary) executive with specific skills and
expertise is required. He acts as the catalyst. Based
upon his wealth of expertise, he rapidly brings upon the
changes needed to be successful. As the initial stage
approaches completion, he executes a smooth transition
of management to the newly appointed (externally
recruited or internally promoted) responsible
manager.
Having in-depth understanding of the
company, strategy and objectives allows him to perform
recruitment unlike any regular recruiting firm would be
able to offer.
Recruitment of the appropriate
candidate being part of the assignment, the company will
not be facing the regular 22% to 30% recruiting fee.
As an
overall package the company benefits in more than one
way;
- A change agent,
catalyst with specific skills, is in place during the
times these skills are in high demand. There is no
delay in starting the change-process.
- Recruitment of
the appropriate executive to take the initial process
into the next stage is part of the overall
package.
- Solid processes
ensuring the required structure for international
success are in place.
Conclusion, The end goal.
In conclusion it is our goal to
provide you with a “blueprint” and process to achieve
maximum international sales and marketing success.
Having the right processes and organization in
place allows for rapid and cost effective international
success. It will prevent “ad-hoc” fixes and “putting out
fires” as you proceed internationally, it will present
the company to international clients and partners as
professional, capable and valuable, resulting in a
highly improved outcome.
Subsequently higher
margins, rapid sales growth, better cost control, easier
entrance to new business relationships, more value from
existing relationships and less internal pressure on the
organization will be the end
result.
(Click here to read
about our process and
approach..)
|
