Institute Of Media ,Management & Technology Institue of Media ,Management & Technology

                             

113/1-2, Jublee Hall, Rajpur Road,Dehra Dun

Ph;-0135-274-1979, 274-7159

 

 


Institute of Media, Management & Technology
(Formely Indian Institute of Management & Technology)

Managed by :
Himalayan Internation Foundation (R) Trust

Affiliated to :
H.N. Bahuguna Garhwal University
Srinagar (Garhwal), Uttaranchal

The Institute of Media, Management & Technology (IMMT), Dehradun (Autonomous, recognised and established since June 1989) is managed by a registered non-profit earning Trust dedicated tothe cause of National Development, Research, Training & Education in the Fields of Management, Media, Communication, Hospitability Industry and allied Professional areas.

The IMMT, Dehradun is affiliated to Bharatiya Vidya Bhawan, Mumbai & HNB Garhwal University, Srinagar (UA). Such as IMMT is the oldest & largest recognised P.G. Management Institute at Dehradun which is conducting University & Government of India & state Governments Recognised Ten U.G. & P.G. Diploma & Degree courses on various disciplines of Media & Management including Hospitality Industry.

 

 

                                                                                    

DearStudent                                                                                                                                                                                                       Welcome to the Institute of Media, Management and Technology, Dehradun - a pioneering Recognised P.G. Management Institute imparting education in Management, Communication and Information Technology. We are now over a decade old and I am proud to say that my alumini have excelled in their choosen professions after a course with us. One day, you too will joing their ranks and shall feel proud to be known as our alumini.

For the past over a decade (since 1986), the Institute has been conducting various Post Graduate Programmes as an affiliate Institute of Bharatiya Vidya Bhawan, Mumbai. These P.G. Programmes are recognised by Central and State Governments, MNC's, Private & Public Sector organisations all over India.

The Following full time Degree Courses are recognised by HNB Garhwal University, U.G.C. & HRD Ministry, Government of India i.e., BBA(G), BBA-MMC, B.Sc.-HMC, BBA-FIIA, M.Sc.-MMC & M.S.W.

Our goal is to provide the best professional education possible, both in the classroom and in programme enhancements designed to train managers who will understand the complexities of managing human as well as natural and technological resources. Our faculty are deveted to excellence in teaching and students are challenged to explore broader, underlying inplication of what they learn, rather than be satisfied with knowing only how to apply a technical tool to a narrow problem.

Certain, intelligence and a strong academic record are basic requirements for admission to our courses but enthusiasm for learning and an appreciation of the Instrinsic value of learning are important inputs from you all. Curiosity, persistence and willingness to work hard are other assets not to be underestimated in a full and vigorous academic programme.

In view of India's rapidly changing business environment, new developments are taking place at a very fast pace. One hears about liberlisation, globalisation, employee empowerment, TQM and virtual corporations. IIMT's "FOCUS GLOBAL" curriculum has been designed to upgrade the prospective young managers on these and allied issues.

Not only is the curriculum redesigned, but the delivery media are also being developed using state-of-art technology. The syllabus and delivery medium have been named PETA (Professional Education through Technology Advancement), which envisages use of print medium and audio-visual-electonic medium, alongwith other media.

Prof. R.K. Dobhal
Founder-Chairman

Prof. R.K. Dobhal is Sr. Media & Management Consultant. He has excelled in Manangement Development Training, Research & Consultancy - one of the best trainer in India with over 500 Management Development Programmes. Prof. Dobhal is winner of 'MAN OF THE YEAR AWARD 2000' & International Distinguished Leadership award by American Biographical Institute, America.

Founder Chairman : Indian Insitute of Management & Technology, Dehradun & Institute of Media, Management & Technology, Dehradun.

Founder Secretary : Dehradun Management Association.

Founder Secretary : Professional & Technical Colleges of Uttaranchal.

Chairman : Himalayan International Foundation.

  FACULTY

Name

Qualification

Expertise

Mr Vijay K. Jain

B.E.[BHU], MBA, IIM-A.

Marketing & Business Policy.

Mr. Roland Victor Colasso

M.A., LL.B, MBA [IIM-A]

Marketing, Export & HRD.

Brig.A.K.Anand(Retd.)

PSC, IMC[USA], MBA

Hospitality, HRD, SW, Communication

Mr.R.S.Bhatt

Management Consultant

HRD, SW & Management

R.K.Dobhal

Sr. Management Consultant

Communication, Advertising, Media, Marketing

Dr.Rekha Agarwal

MBA,[USA]

HRD, PR, Management & Reasearch

Maj.Gen.M.M.Verma(Retd.)

PSC, SDMC & LDMC

Communication & Management

Mr.G.P.Madan

M.A., M.S.[USA]

PR, Communiction & Media

Mr.Vipin Oberoi

M.Com., PGDBM, CAIIB.

Marketing, Media & IT.

Ms.Jonali Dev.

M.Sc.-Communication.

Media & Mass Communication

Mr. Ashish Kumar

ICWA, MBA

TV Film & Advertising

Ms.Bizeth Banerjee

MJMC

Marketing, Advertising, Media TV & Flim Production

Mr.Vickram Sahai

PGDPR/MBA

Marketing, Media & Tourism, Brand Management

MrYogesh Maithani

MCA

Computer Applications

Ms.Kanchan Dobhal

PGDIRPM & PGDPR Executive Director

PR & HRD


          [ BBA ]      [ BBA-MMC ]      [ B.Sc-HMC ]      [ M.Sc-MMC ]      [ M.S.W ]

M.Sc/BBA-Media Mass Communication
Final Placement

      The students of IIMT/IMMT/BVB are well placed and making significant progress in their respective position in both the media and the corporate sector.The institute has established a Placement Call with stringent guidelines to facilitate an effective placement procedure towards the completion of the course.The chosen are of specialization determines the final placements and the students go under rigourous assessment on the basis of their knowledge base and practical portfolios.Following are some of the eminent league of establishments that have absorbed part of our students.
                                    First/Second & Final Year Internship/Training
      The executive training provided to the students in the media & corporate houses equips them with the opportunity to implement both practical and theoretical knowledge gained during regular sessions conducted during the academic years.The training/Internship are structuredto acclimatize the students with the dynamic media millieu.The following are the few prestigious media & corporate houses where the students are likely to be interned successfully :

 

 

Print Media House

Advertising & Public Relation

Corporate Houses

TV Channels

The Times of India
The Hindu
The Hindustan Times
Indian Express
Statesman
Mid-Day
The Deccan Herald
The Telegraph
Sunday Observer
Asian Age
Economic Times
Financial Express
Business Standard
A & M
Femina
Sunday
Frontline
Sports Star
India Today
Tribune

Ogilvy & Mather
HTA
Lintas
Trikaya Grey
Contract
Mudra Communication
Rediffussion DY & R
Euro RSCG
McCann Leo Burnett
Everest
Quiksel Notre
Anthem Quardrant
Avenues
Good Relation
Roger Periera
MAA Bozell
Pritish Nandy Communication
Sobhagya
Triton Communication

ONGC, BHEL
THDC, SAIL
MARUTI
Air India, NTPC
Various Airlines
JCT, LML
TVS, ITC, MRF
L & T
Hindustan Lever Ltd.
Reliance, Oswal
Onida, Videocon
BPL, Asian Paints
Blow Plast
Britania, Mc Dowels
Nestle, Park Davis
Usha, Gloxa,Ranbaxy
P & G, Dabur

Star Network
TVI
Zee Network
ANI
Cinema Vision
Channel V
MTV
Discovery
Sony
Sahara
NDTV
Aaj Tak

NEWS AGENCIES
UNI
PTI
Others


      [ BBA ]      [ BBA-MMC ]      [ B.Sc-HMC ]      [ M.Sc-MMC ]      [ M.S.W ]

Semester - I

Semester - II

 

Paper-1

Principal of Management

Organisational Behaviour

Paper-2

Business Communication

Business Laws

Paper-3

Quantitative Analysis

Economics - II

Paper-4

Accounting for Managers

Marketing Management

Paper-5

Economics - I

Business Finance

Paper-6

Business Enviornment

 

 

Semester - III

Semester - IV

 

Paper-1

Human Resource Management

Advertising

Paper-2

Public Relations

Human Resource Planning

Paper-3

Marketing Research

Computer in Management

Paper-4

Computer Operations & MIS

Enterprenership and small Enterprises

Paper-5

Operational Research

Compulsory Project & Presentation

 

 

VIVA

Semester - V

Semester - VI

 

Paper-1

Production Management

International Technology in Management

Paper-2

IT for Management

Material Management

Paper-3

Specialisation-I

Compulsory Project Presertation

Paper-4

Specialisation-II

Specialisation-IV

Paper-5

Specialisation-III

Specialisation-V

 

VIVA

VIVA

Specialisation

          
Finance
          
Marketing
          
Human Resources Management
          
Information Technology
          
International Marketing

Fees            Rs. 38,000/-

         [ BBA ]      [ BBA-MMC ]      [ B.Sc-HMC ]      [ M.Sc-MMC ]      [ M.S.W ]

      The IMMT strives to contribute to the Professional Management of those socio-economic institutions,which serve the field of travel , tourism , leasure and hospitality with managerial competence and specialised knowledge.The programme aims to develope a harmonious personality by inclucating appropriate value , ethics and attitudes.
      The Travel , Trade , Hotle , Catering and Hospitality Industry , today offers a large number of opeaning in different functions across various types of organisations.There are approximately 1,50,000 vacancies being created each year but hardly 10000 trained professionals are available to fill these positions.
      The aim of this integrated Bachelor Degree Programme is to enable an under graduate student to become a practitioner , even before he/she leaves the institute.The emphasis is on developing in a candidate , the ability to transtate theory into practice.He/She must be willing to manage risk , deal with uncertainty and harmonise individual and collective efforts.
      This Unique course offers specialisation in Catering & Hotle Management , Marketing for Tourism & Hotle Industry , Travel Agency & tour Operations , Adventure Sports , Destination Planning and Management to manage the growing Services & Hospitality Industry , Which is on the priority agenda of the Government of Uttranchal/India.

    Course Structure

 

Syllabus

 

Semister

 

Hotel
Operation
Subjects

F&B Production T/Practical
F&B Service T/Practical
Front Office & House Keeping
Accommodation Operations
Nutrition & Food Science
Engineering & Maintenance
F&B Management/Control
Hygiene and sanitation
Backery
Cookery


All Semesters
All Semesters
I , II , III , IV
II , III
III , IV
II , III
V ,VI
III ,IV
III

 

 

 

 

 

 

Management
Subjects

Financial management
Personnel Management & Industry
Relations
Legal & Regulatory Aspects : Hotels & Tourism
Marketing of Hotels & Tourism
Accounts & Purchasing

III
V ,VI
IV , V
VI
II , III
II , III , V

 

 

 

 

 

 

Languages

English & Communication Skills
Presentation Skills & Projects
French & German

I
II
III , IV , V , VI

 

 

 

 

 

 

Foundation
Subjects
General

Computer Applications
Hotel Information Service
Introduction to Tourism Industry
Introduction to Hotel Industry
Safety & First Aid
Food & Beverage
Commodities
Managerial Techniques
Travel & Tour Operations
Main Project
Viva

III , IV , V , VI
V
I
I
II
V
V
VI
V
VI
II , IV , VI

Fees

           Rs. 52,000/-

            [ BBA ]      [ BBA-MMC ]      [ B.Sc-HMC ]      [ M.Sc-MMC ]      [ M.S.W ]

This two year unique programme M.Sc-Media & Mass Communication, is designed to prepare young students for career in Advertising, Printing, Press & Publication Industry, Marketing/Research/corporate Communication & Public Relations, Media Management, Journalism, Print Media, Electronic Media, Film & TV Production etc.
      The Advertising, Media & Mass Communication Business/Industry has grown over to Rs 50,000/-Crore, where 1,50,000 (app) jobs are being created every year. In the year 2005 its turnover would be over Rs 80,000/-Crore.
      Presently there are 80 TV Channels.These are expected to increase to at least 150 in a few years time. In such a huge job market , where the placement/salary is best amoung all the industries, hardly 10% of professionals available are formally trained.
      The M.Sc-MMC is most dynamic , challenging Degree Course-first of its kind in India.Your future after this course is easy to predict-Business/Marketing Executive, Media Executive, Anchor, Media Co-ordinate, Media/Event Manager, News Reader/Producer, Editor, Copy Writer, Journalist, Reporter, Creative Writer, Visualiser, Art Director, Production Executive, Graphic Designer, Photographer, Sound Recordist, Editor, Film Maker, Producer.

 

First Year

Semester - I

Semester - II

 

Paper-1

Principles of Management

Marketing & Brand Management

Paper-2

Business Communication

Mass Media & Development Communication

Paper-3

Basic Public Relations

Reporting , Feature Writing & Editing

Paper-4

Basic Advertising

Broadcast Journalism - Radio & TV-I

Paper-5

Introduction to Journalism

Consumer Behaviour & Marketing Research

Paper-6

Mini Project on Presentation Skills

Cinema & TV Production - I

 

Second Year

Semester - III

Semester - IV

 

Paper-1

Creative Advertising

Constitution of India & Press Laws

Paper-2

Corporate Public Relations

Production & Management of News Paper

Paper-3

Photo Journalism & Graphics

Advance Journalism

Paper-4

Broadcast Journalism - Radio & TV-II

Internship Report(60 days)

Paper-5

Cinema and TV Production - II

Dissertation

Paper-6

Art & Production : Print Media

Viva

Fees

           Rs. 59,000/-

                 [ BBA ]      [ BBA-MMC ]      [ B.Sc-HMC ]      [ M.Sc-MMC ]      [ M.S.W ]

  Objectives

1.    To impart education and training in professional social work in order to develop qualified personnel in          the field of social welfare development.
2.     Develop knowledge, skill, attitudes and values appropriate to Social Work profession.
3.     Promote integration of theory and practice in the field of Social Policy, Welfare and Development.
4.     Promote interdisciplinary perspective towards enhancing understanding of human and ecological issues,         problems and intervention.




       Based on the objectives/documentation of the U.G.C. Curriculum Development Center Report.

S.N.

PAPER

MARKS

 

1.

Indian Social Structure and Social Problems

100

2.

Personality Development and Social Psychology

100

3.

Nature and Development of Social Work

100

4.

Community Health and Social Work

100

5.

Integrated Social Work

100

 

Practice I

 

 

Social Case Work

100

6.

Research in Social Work

 

 

Field Work

200

 

Total Marks in M.S.W. (Previous)

800


           
M.S.W. (FINAL)

7.

Social Legislation and Social Security

100

8.

Integrated Social Work

100

 

Practice II : Community

 

 

Organisation

 

 

Social Action

 

9.

Integrated Approach to Social Work and Social Welfare Administration

100

10.

Social Development and Social Policy

100

11.

Areas of Social Work Practical Areas

100

 

(i)    Health Care and Development.

 

 

(ii)   Family and Child Welfare.

 

 

(iii)  Social Defence and Social Work.

 

 

(iv)  Social Work with differentially disabled.

 

 

(v)   Social work in Education.

 

 

(vi)  Industrial Social Work.

 

 

(vii) Community Development, Rural and Urban.

 

 

 

 

12.

Area of Social Work Practical

100

 

(i)   Demographic Problems and Family Planning

 

 

(ii)  Welfare and Development of the Weaker Sections (including old age)

 

13.

Elective Course (any one)

100

 

(i)    Social Defence and Correction Service

 

 

(ii)    Person with Disability and Social Work

 

 

(iii)   Social Work with Families and Children

 

 

(iv)   Youth Work

 

 

(v)    Urban and Rural Community Development

 

 

(vi)   Human Relations and Employees Welfare

 

 

(vii)  Social work in Unorganised Sector

 

 

(viii)  Social Work and Health

 

 

(ix)   Gandhian social in Education

 

 

(x)   Social Work in Education

 

 

(xi)   Woman Welfare and Development

 

 

(xii)  Ecology and Social Work

 

 

(xiii)  Voluntary Action, Voluntary Organisation and Management

 

 

(xiv)  Social Work and Elderly

 

 

(xv)   Dissertation

 

 

(xvi)  Field Work

200

 

 

 

 

        Total Marks in M.S.W. Course

1700

 

Fees    Rs. 45,000/-

          


                     [ BBA ]      [ BBA-MMC ]      [ B.Sc-HMC ]      [ M.Sc-MMC ]      [ M.S.W ]

FEES STRUCTURE

 

Fee Structure(Per Annum)

 

Course

Fee Structure

 

 

BBA-G

Rs.38,000

 

 

BBA-MMC

Rs.38,000.

 

 

B.Sc.-HMC

Rs.52,000

 

 

M.Sc.-MMC

Rs.59,000

 

 

M.S.W

Rs.45,000

 

 

 

The Admission Schedule

SESSION 2003-2004

 

1.Date of Entrance Test :

 

(a)U.Gate (Bachelor Course)
(b)MAT (Master Course)
(c)HNBG University/IIMT

12th May 2004
05th May 2004
24th May 2004

2.Declaration of Written Test Result

 

(a)U.Gate
(b)MAT
(c)HNBG University/IIMT

21st June 2004
10th June 2004
24th May 2004

3.Admission Starts From :

 

(a)General/Merit Category

05 July 2004

4.Regular Classes Starts From :

1 August 2004

 

INDIAN INSTITUTE OF MANAGEMENT & TECHNOLOGY
Bhartiya Vidya Bhawan, Mumbai
The Post-Graduate Programmes

A.

MANAGEMENT COURSES

GROUP

1.

Marketing & Sales Management (PGMSM)

M-1

2.

Advertising & Marketing Management (PGDAMM)

M-9

3.

Industrial Relations & Personnel Management (PGDIRPM)

M-3

 

B.

COMMUNICATION COURSES

GROUP

4.

Public Relations & Advertising (PGDPR)

C-2

5.

Journalism (PGDJ)

C-1

5.

Patrakarita (Hindi Medium)

 

 

ELIGIBILITY

Graduation

 

DURATION

One Year

 

TOTAL FEES

Rs. 10,000/-

 

SESSION BEGINS

16th July

 

Indian Institute of Management & Technology (IIMT), Dehradun is duly affiliated (since 1989) to Bhartiya Vidya Bhavan's Rejendra Prasad Institute of Communication & Management (RPICM), Bhavan's Campus, Munshi Nagar, Andheri (West) Bombay 400058

 

RECOGNITION

All the above courses are recognised by HRD Ministry, Govt. of India, state Govts., Private & Public Sector including MNCs

 

NOTE : Students qualifying various PG Diploma shall get direct admission in M.Sc.-MMC or MSW - Two year full time Degree courses of HNB Garhwal University being conducted by IMMT, Dehradun

 

Institute of Media, Management & Technology
113/1-2, Rajpur Road,
(Near Hotel Aketa)
Dehradun - 248 001
Phone : 0135-274-1979, 274-7159

email : mailto:"into@immtddn.com

 

 

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