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Born into an entertainment family that has spanned five generations in the
entertainment industry, Craig brings almost a century’s worth of his
family’s knowledge and experience to everything he does.
It
began with his maternal grandmother, Billie Campbell who was a
dancer in New York in the heyday of the Harlem showrooms. She danced at
clubs such as “The Cotton Club” and “Immermans Inn”,
toured with such productions such as “The "Ziegfeld Follies”
and the 1932 “Ziegfeld” production of “Showboat” (Being
handpicked by Florenz Ziegfeld), and was in movies such as “Rufus
Jones For President”.
She was even in the show “Conies Hot Chocolates”, in which Louis
Armstrong changed the world of Jazz music one night by “scatting”
for the first time to the song “Ain’t Misbehaving” when he forgot
the words to the second verse. And his grandfather Wardell
“Preacher” Jones, a well known trumpet player who gained his
nickname by inventing a style of playing that made his horn “talk”
(the technique known as “preaching”). He also performed with artists
such as W C Handy, Louis Armstrong, Count Basie , and Duke Ellington to
name a few. The next generation included his aunt Billie who was
one of the top models of her day as well as having had dance lessons from
people as Bill "Bojangles" Robinson. Her image is still
being used to this day by companies such as WGN in Chicago. And her
husband Uritt Abner who as president of Chicago based "Vee
Jay" records in the 1950's gave The Beatles their first
recording contract. Then as president of "Motown" records
in the '60's and '70's he helped shape the music that we listen to
everyday. In '77 Mr. Abner left Motown to peruse his management career.
His client Stevie Wonder. The next generation included their daughter who
appeared as "Miss Nitchka". She toured the world with
acts as Lionel Hampton and appeared in television shows such as "Room
222" and "The Name of The Game", as well as
being a much sought after model. Today she runs the dance school
"Studio One" in Burlington, Wisconsin. Even Craig's father Cal
Gaff a well known Los Angeles radio personality and "beat"
poet in the 50's, was featured in not one but two articles in
"Playboy Magazine" on the L.A. "beat" scene.
Together they set the standard of excellence for the family to always do
your best, and to always be above reproach.
Down through the years members of
Craig’s family have always worked in the industry. From dancers,
musicians, models, and actors to artist managers, record label executives,
and video production. If there is a job in entertainment, someone in
Craig’s family has done it.
Almost from birth, Craig’s family molded him to be a performer. With
dancing, music, voice lessons, and then making his first public appearance
at the age of five,
Craig was well on his way.
In the latter years of high school, Craig began to turn his attention away
from being in the limelight, towards being behind the scenes. Craig set
out to learn the ins and outs of this aspect of the industry from family
and friends at the top of their fields.
They instilled the pursuit of excellence, while always remaining humble.
Setting lighting as his choice, Craig began to develop his skills in the
club scene working with touring club bands. Moving from there he started
to work with lighting companies
such as T.M.R. who provided lighting systems for acts such as the Dan
Reed Network, Quiet Riot, and the Guess Who. At this time Craig also
obtained the position as “Master Electrician” for some of the top
rated clubs in the region that were the breeding grounds for bands such as
Alice In Chains, Nirvana, and Pearl Jam.
While attending the first few shows using the “Vari Lite” Craig
realized that not learning “intelligent lighting” would be missing the
next evolution in lighting. Craig took his time to learn this craft from
people that he admired and respected. He developed his skills as a
programmer in the club and rave scenes. He eventually became the most
sought after rave programmer on the scene programming raves for performers
such as Carl Cox, Doc Martin, and Donald Glaude. He then went on to
program for lighting designers that are considered the best in the field
(such as Lawrence Upton). From his interaction with these LD’s Craig
decided that he wanted to work directly with the artists themselves, to
help them develop the show that they want to see. Craig is one person that
appreciates the artists input on how the show should look, after all
isn’t it their show???
Being
open minded, humble, and understanding to an artists needs and desires
while maintaining a high standard of excellence is what Craig Gaff brings
to every act he works with
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