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| LOCAL & NATIONAL RELATIONSHIPS AND SOLICITATION Restaurant Management Marketing and Sales To Whom It May Concern, (CHICAGO LOCATION) I am interested in the Marketing and Sales position of your company. I have 20 years experience managing restaurants,marketing,promotions and sales. My work history on my resume will demonstrate that my experience can be applied to most jobs. I am familiar with marketing from a restaurant and hotel point of view, web site design, promotions, etc. I also am very fluent in windows and mac operating systems, and office protocol. I am currently studying to become a Paralegal, a field that has always facinated me. I am well versed in computers (Windows and Mac) as well as with purveyors and all office duties. I am proficient with Microsoft Office Suite. Based on my prior work history and extreme self education, my varied experience can be applied to most businesses. I am interested in relocation. My salary requirement is 30K plus. I am familiar with Hoovers, prequalifying leads and dealing with Fortune 1000 companyÕs. Having lived in the Chicagoland area all of my life, I am very familiar with concept advertising and various neighborhoods. I also have an extensive portfolio upon your request for viewing, showing my marketing strategies, designs, and print examples. I am looking forward in hearing from you soon. Please reply via email if possible with your contact phone number. Sincerely, Doreen Pastore |
| DoreenPastore@yahoo.com Chicagoland Click to view My Marketing Downloads |
| OBJECTIVE: Maintaining effective relationships with ConciergeÕs, Meeting Planners, Local & National Businesses and Community Representatives etc., to solicit Special Event and Group Sales QUALIFICATIONS 19 years Front of House Experience ** Opening Restaurants from Scratch from concept to design to finished product. Purveyor Contacts, Inspections, Banking and Credit Card Machines, Permits, Liscences etc. ** Inventory Control, Ordering, Price Control ** Web Sites, E mail Programs, Direct Bulk & E Mail Programs with 50 - 80% return, generating in house and out of house mailing lists. ** Hiring, Training, Scheduling front and back of the house, with "hands on" jumping in to help when needed. ** Bookkeeping, Payroll, Opening & Closing Duties ** Menu Designs for Restaurants, Hotel, Banquets, Catering, Holiday's and Specials. Also understand management & reciprocal management between Banquet Sales & Catering w/in Hotel ** Corporate Catering ** Grand Openings (who to invite, how many to have) ** Cold Call Tele - Marketing Program ** Marketing and Promotions geared towards average check and demographics in area, increasing sales ** Display Ad Design for Yellow Pages, Newspapers, etc. Fliers, Coupons, Business Cards, Post Cards, various Chicago publications ** Donations with special Gift Certificates (that generate a sale with each one) ** Community Relations with Local Service Orientated Businesses, Local Civic Groups, Funeral Homes, Churches, Scouts, "A" Honor Roll programs for Schools for free advertisement of Restaurant with special designed coupons. ** Banquet and Catering Manager and Sales ** Murder Mystery Dinner-Theatre Manager and Sales ** Cooking School Co-Ordinator (In House, Park Districts, Demo's etc), Cook Books ** Table Side Cooking & Training |
| EMPLOYMENT 9/2000 - Present www.Chicago-Menus.com http://www.oocities.org/chicagorestaurantinfo/index.html Chicago, IL Marketing I have a large email and fax database of Chicago 8K each, snail mail 2K+ , and a large database (email, snail and fax 2K+) of event planners locally and nationwide. I have as well as an extensive portfolio demonstrating my marketing and promotional accomplishments. I can use these to promote your business and enhance your internet presence in the Chicagoland area. I also have designed several web sites. I possess administrative qualifications, MS Office, database, pc troubleshooter, type 65 wpm and know office functions. I am also very familiar with dealing with vendors, payroll, marketing, guest satisfaction, promotions (in and out of house; internet; search engine submittals etc.) as well as other managerial duties. I am looking for a marketing position, or manager in training. I am well aware of NSO, CVB's and other strategic connections. I possess many skills, too many to list here. I am 48 years old and have FOH and BOH restaurant management experience of 20 years. 5/2002 - 5/2003 Radisson Northshore Hotel Lincolnwood, IL Marketing Director, Consultant Marketing and Promotion of Outlets (4) and the Hotel through display ads, internet, web site design, email promotions, fax and snail mail and in house. Creative advertising and specials. Designing of Menus (in house, to-go, braille menus, room service). 3/2001 - 9/2002 Pasha Restaurant & Club Chicago, IL Marketing Director, Promotions, Web Site Design Marketing the restaurant and night club through web site design and email campaigns. Daily Menu Specials. Through Party Promotions and telemarketing began and still maintain email, snail mail and fax lists. Also appeared as spokesperson and contact for organization and presentation of Pasha on the TRAVEL CHANNEL for the World's Best Bathrooms (placing #8 out of 10). Promoting Live Entertainment (Bands and CD Parties), Marketing on and off line, generating Email list of over 6,000; generating snail mail list of over 2,000; generating fax list of over 2,000; Web Page Design, Email Promotions, Designs for flyers, post cards, display ad's, business cards, in house promotions, Gift Certificate Promotions, outside advertisements (on "trade"); opening duties. 3/2000 - 10/2000 Persico's Italian Restaurant & Bar Sterling, IL General Manager General Manager Duties, Restructuring and Remodeling for opening of new Restaurant, Obtaining licenses, permits, utilities, etc., Hiring, Training, Scheduling, Bookkeeping, Banking, Credit Cards, Payroll, Inventory, Press Releases, Display Ad's, Web Design, Email (generated over 6,000) Grand Opening (Organization and Promotion), Menu Design, FOH. |
| Doreen Pastore DoreenPastore@yahoo.com OBJECTIVE: INCREASING REVENUE Driving Special Event and Group Revenues through various sales techniques and promotions QUALIFYING BUSINESS SPECIAL LINKS from Main Web Site to ÒlureÓ email sign ups and existing database to enjoy the ÒpromotionÓ of that time frame Faxing and Direct Bulk Mailing Heavy Phone calling to local businesses as well as corporation to entice their business. Obtaining their email and fax numbers Keeping abreast of Community & Local Events and how we can take part in them with donations, coupons, special gift certificates (that employ 2 x 1 purchases) Contact by phone for Public Officials, getting email and fax numbers, and to entice their business Following through with a special check list Special Promotional Envelopes that will include a coupon, a Thank You letter, a Menu of Services and other pertinent information for every member that has attended a special function promoted Table Tents, Banners etc., To promote the business and draw attention to current and upcoming specials, for customers to fill out their information for future contact, special forms for customers that have attended or used couponÕs to fill out. Contests that can run concurrent with in house and web site for customers and future customers to enter. Can be displayed in and out of house (mailers, email, fax, and display adÕs in local papers, chamber newsletters etc.). Prerequisite will be to fill in all information that includes Snail and Email address. This will begin to generate a new database of possible customers. ¥ ÒGuest BookÓ & Fish Bowl for customers to fill in with their comments and pertinent contact information ¥ Special Gift Certificates, Coupons and Mini Newsletter to be given with each guest check ¥ To Implement a DATA BASE of all concierges, sales staff, special event planners contacts and referrals; when contacted and how, how they responded (opt-out, how many people, date, total sale, etc.) as well as when and how often they have used any promotion. Those that are constant bookers should be awarded accordingly. ¥ Rewarding very regular customers with a personal touch with a hand written Thank You Letter, and perhaps a small token. ¥ Training and informing staff of any and all promotions, especially the need to get business card from customer to be attached to check (or customer info card filled out) so it can be added to database. ¥ Staff Incentives to turn in as many referrals as possible ¥ Data base to include special dates of customers - birthdays, anniversaries etc., and to send them special coupon/promotion. ¥ ON LINE registration with other pertinent web sites that can drive interest to business via banner purchase, click through, banner exchange, registration etc. OBJECTIVE: LOCAL RELATIONSHIPS & SOLICITATION Maintaining effective relationships with ConciergeÕs, Meeting Planners, Local Businesses and Community RepÕs etc., to solicit Special Event/Group Sales ¥ Concierge and Concierge Associations ¥ To Invite them in for Total or % Comp ¥ Constant Contact to remind them who we are ¥ To Get Updated Names, Email & Fax #Õs ¥ Faxing during different shifts with any Specials and Events ¥ Conventions & Trade Shows generate large numbers, and to keep them abreast of our establishment ¥ Special Event and Event Planners ¥ To send Via Fax, Email and Snail Mail a promotional press packet ¥ To Invite Them in for Total Comp or % Comp ¥ CCTB and CVB Chicago Convention Tourism Board and Chicago VisitorÕs Bureau - To join and use their guide for large Conventions, Trade Shows and Special Events ¥ Special Events to participate in with booth rental, possible display ad in program, passing out couponÕs and mini press packets ¥ CCTB faxes to our business leads; these will be contacted and added to special data base for future ¥ Press Packets to be sent over on a regular basis for CCTB ConciergeÕs and Rack Information ¥ To Attend Networking Events sponsored by CCTB ¥ To Attend Applicable Conventions and Trade Shows ¥ Stock Brokers, Bankers, Financial Institutions (Event Planners) Law and Medical ¥ To call and keep abreast of CEO, COO, President, VP, and Event PlannerÕs Snail, Email and Fax numbers ¥ Invite them in for Special Comp ¥ Fax and email Special Event Info ¥ Fax for Entire Staff to post at work Special Event Info, Promotions, Coupons etc. ¥ Sales - Car, Real Estate, Property Managers,Cemetery, any and All Service Industries in nearby Local Area ¥ Contact by phone, mail and email and supply them with Coupons, Discounts, Promotions etc. offering them a % discount or 2x1 or Total Comp to generate their interest ¥ To Influence Them by supplying them with generous amounts of discount coupons for them to pass out to their customer contacts ¥ Fax for Entire Staff to attend special functions and use coupons ¥ Chamber of Commerce ¥ Join and attend functions. Use all names on their member list to add to data base. ¥ Chamber Discounts to members ¥ Newsletter write ups, and insertion of pertinent material Legal Leagues & Committees to encourage them to have their functions with us Wedding Planners, Trade Shows & Magazines to contact them, join their service/publication, display adÕs etc., and to use their on line database supplied to subscriberÕs to email and snail mail incentives for brides to be. To offer these Brides all of our special services and give them discounts where applicable Charity Donations Requests must be in writing with logo on letterhead, and only those that are not taking place too far away will be honored with special gift certificates (for tracking) and to entice them by keeping a data base of all contacts to hold their function with us. Professional Courtesy to other businesses similar to ours by offering a % discount Display Ads in local press and applicable trade journals Crains Magazine offers top Fortune 500 etc. business listings to be contacted to obtain pertinent information. Then to email, fax and snail mail mini press packets Media and Newspaper Contacts Contact them regarding our business and any special events that may be taking place. Promoters of Musical Venues to hold their events (CD Release and special parties) at our location Web Site Design Design special pages regarding events, coupons etc. with links back to main site Search Engine Submittal Individually on a monthly basis or with purchase of software to automatically upload to all. OBJECTIVE: STRATEGIES AND PROMOTIONS Formulating and Implementing Sales Promotions and Strategies Through the use of my own web site building techniques, many different venues can be approached. I have promoted Live Entertainment I have also worked with Independent Promoters, Singles Groups, Dating Services etc. for parties Designing Coupons on and off line as well as Brochures, Post cards etc. I know basic printers requirements and have a list of those IÕve worked with before Entertainment Book Contacts and Requirements Coupon Mailers especially those with web site links On Line Yellow Pages Trade To encourage it from any and all purveyor OBJECTIVE: COMMUNITY Community Events --Booth Rental at local events to pass out literature --Career Day at local High Schools with appropriate staff --A Honor Roll Gift Certificate for students who have achieved it; to distribute to participating local schools special gift certificates that would only be valid if purchase is made by an adult (parent) --High School Dances & Newspapers To advertise our services and offer special event/discounts --Graduation For all school levels to advertise our services and offer special event/discounts --Teacher and PTA Functions To offer special incentives for special events, banquets, catering (in and out of house) and to pass out mini press packets --Fraternal Organizations Such as JayceeÕs, Knights of Columbus, Masons, etc. to offer facilities for Gala Banquets, Awards Dinners etc., as well as mini press packets for attendeeÕs --Local Community Guide If one exists to register and create display ad --Internships & Scholarships To contact local community and university colleges --Vocational Schools The same as Internships Non Profits, Churches, Government Agencies To entice them to hold their function using our services --Cab Drivers & Limo Services To supply them with a sufficient amount of coupons/post cards etc. to generate business. Also to offer them an incentive to do so by keeping track of those (individuals) that outside promote for us by Òa token of our appreciationÓ --Local Vendor Sponsorship If a special event is taking place to do trade and/or generate interest in participating --Special Events To come up with Holiday and Special Events to generate interest in business and to appropriately advertise by all of the above including existing databases to generate interest --Co-Ordinating the Planning and Execution of Booked Events to ensure GUEST SATISFACTION Being Ready for just about any situation, keeping calm, resolving and solving any faux pas that may come up. Suggesting any and all upgrades in a positive manner to increase sale Check List of any and all legalities, insurance, event list for me, the customer, staff well in advance; verbiage in contracts, and posting appropriate information for staff so all will be aware of event to take place OBJECTIVE: PUBLIC RELATIONS --Assisting in General Marketing Duties, Efforts and Activities --To Meet and Greet as many people as possible, especially if they are responding to a special promotion --Offer Tastings for interested groups to hold their event --Staff & Purveyor Incentives for supplying contacts --Faxing, Emailing, Snail Mailing --Everyone on database on a regular basis --Special Events, Promotions, Coupons --MenuÕs and Mini Press packet --Contests --Repeat Customers and to get Returning Customers --Possible Punch Card for each purchase with reward when all full. The punch card can also give them a discount --Recognizing Regulars and offering them on occasion a small token/freebie --No Customer Leaves WITHOUT some type of information about upcoming events --Comment Cards to gage input and advice --Cable TV --Possible Local Origination Show Produced --Rates for Production and Air Time |