Need some Ideas to Attract clients to your site?

After you have registered with major search engines and directories, your next step is writing a media release to announce your arrival and create an interest in your business. Submissions are not limited to Internet media.

Your site could be of interest in your local area, business news or civic organizations.

Search the Net for your local media listings. Newspapers, radio and TV stations often have e-mail addresses for submitting media releases.

Direct your releases to media sources relevant to your scope of business. (in other words if your web site is about restoring Mustangs you don't need to send media releases to the gourmet or medical media.) Address the release to the correct reporter or desk (this is very important).

Reporters receive stacks of media releases each day, make it clear, interesting, brief with information the media requires, "who," "what," " when," "where," "why" and sometimes "how," in the opening?

Do some research on writing media releases. Every thing you need to learn to master the art is right online. These two hint documents are extracts that I have found useful: document 1 and document 2 . I even have a template I use to keep it simple. Writing effective media releases is something business professionals should become proficient at. Only use the acceptable standard format for writing media releases. Write and rewrite until clear, concise and engaging. If you are available for interviews, include that information in your release. Attach a profile or a "bio" This is about you, your credentials and background.

Media releases, search engines and directory listings give you a foundation to start publicizing your presence. Now it's time to start some serious online marketing ...

Ask yourself, "where on the Internet will my leads come from?"

Due to the voluminous amount of rapidly expanding and changing data that defines the Internet, information is managed by processes of categorization designed to make this data accessible. The beauty of marketing through the Internet is the virtually unlimited opportunities to reach niche markets and the masses targeting. Click on this link for some of my advertising ideas
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