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The Official Website of the Hockey Club of the University of California, Riverside
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Braveheart is alive! Go Highlanders!
3/10/2005

      
As the 2004-2005 season winds down, the Hockey Club of UCR has been hard at work; striving for the best on and off the rink. This year, it was new uniforms to match a whole new management core. In February, a new logo was unveiled for the club. Replacing the "Oval Icon" used since the team's establishment in 2002, "The Shield" stays within the style of its predecessor while having more of a hockey-oriented flavor. When viewed, it can be interpreted in multiple ways. Some may see a logo fitting for a superhero like Superman. That is appropriate: some members have done above and beyond anything they were expected to do, and The Shield pays homage to that.

       The "Gonfanon" is used as a complimentary logo to emphasize that whether we are athletes or normal students, we proudly represent our school. It's name refers to a specific type of flag used in Scotland during the medieval era. Combined together, The Shield and Gonfanon reflects the Highlander heritage of UCR. They were specifically designed to be easily identifiable within any distance and easily remembered, creating brand recognition and a more well-defined identity for the club.

          As we head towards our fourth year of existance and third in national collegiate competition, things can only get better. Some things will stay the same, while others will change. But no matter what, there will always be a hockey team out there, with the blue and gold. We don't play for money. We don't play for scholarships. We don't even have cheerleaders. Then what do we play for? We play for the love of the game. We play for glory. We play for UCR.
You Ain't Seen Nothin' Yet
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WCRHL Collegiate Division II  Roller Hockey
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